Privacy Policy

Who we are and what this covers

This policy explains how Adventuring Into Life Inc. (Adventuring Into Life, or AIL) collects, uses, shares and protects personal information. It covers our website, registrations, programs, email list and job applications. We're based in Kamloops, BC, and we follow BC's Personal Information Protection Act (PIPA) and, where it applies, Canada's federal privacy law.

Privacy contact: AIL has a Privacy Officer who is responsible for how we handle personal information. You can reach them at info@adventuringintolife.ca.

What we collect

When you register or book

• Contact details for the participant and, for kids, their parents or guardians: names, email, phone and address.
• Participant details like age or date of birth, and program details like riding experience or bike size.
• Health and safety information: allergies, medical conditions, medications, emergency contacts and anyone authorized to pick up a child.
• Payment details. Payments are processed by Stripe. We see the payment amount and status, but not your full card number.
• Signed waivers and any notes you send us.

During programs

• Attendance, incident or first aid reports if something happens, and photos and video (see Photos and video).

When you join our email list or contact us

• Your email, your name if you share it, and which programs and locations you're interested in.

When you apply to work with us

• Your resume, references, certifications and criminal record check results.

When you visit our website

• Basic technical information like your device, browser, pages visited and how you found us, collected through cookies (see Cookies and analytics).

How we use it

• To register you, take payment and run the program you booked.
• To keep participants safe, including responding to medical needs and emergencies.
• To send confirmations, schedules, packing lists and updates about your registration.
• To send news about upcoming programs, if you've signed up for it.
• To review job applications and manage our team.
• To understand how people use our website so we can improve it, and to measure our ads.
• To keep the records we need for accounting, insurance and the law.

We only use personal information for these purposes, or for a new purpose if we ask you first or the law allows it.

Your consent

When you register, sign up or apply, you agree to us using your information for the purposes above. For kids, we collect information from and get consent from a parent or guardian.

We only send marketing emails to people who have signed up or who have registered with us, as Canada's anti-spam law allows. Every email has an unsubscribe link, and we process unsubscribes right away (always within 10 business days).

You can withdraw your consent at any time by emailing info@adventuringintolife.ca. If it means we can't safely run a program for you, for example without emergency contact or health information, we'll explain that first.

Who we share it with

We never sell or rent your personal information. We share it only when we need to:

• Our coaches and staff see the information they need for their program. Health information goes only to the coaches responsible for that participant.
• Service providers that help us run AIL, who may only use it to provide their service to us:

• Emergency services and medical providers, if a participant needs care.
• Program partners, like a school or facility hosting a program, only when they need specific information for that program.
• Our insurer, lawyers or accountants, when needed for a claim, advice or our records.
• Authorities, when the law requires it.

Information stored outside Canada

Some of our service providers, including Squarespace, Stripe, Mailchimp and Google, store and process information in the United States and other countries. Information stored outside Canada is protected by those providers' security measures, but it is subject to the laws of the country where it's held and could be accessed by authorities there. You're welcome to ask us about how a particular provider handles your information.

Cookies and analytics

Cookies are small files your browser stores when you visit a website. Our website uses:

• Essential cookies from Squarespace that make the site and checkout work.
• Analytics cookies from Google Analytics and Squarespace that tell us how people use the site, like which pages are visited.
• Advertising cookies from Google Ads that help us measure our ads and show AIL ads to people who have visited our site.
• Mailchimp tracking that helps us understand which emails and pages people find useful.

We don't use these tools to collect health information, and we don't knowingly target ads to children.

Your choices: you can block or delete cookies in your browser settings, turn off personalized Google ads at Google's ad settings, and opt out of Google Analytics with Google's opt-out add-on. Blocking essential cookies may stop parts of the site, like checkout, from working.

Kids' information

Most of our programs are for kids, so we take extra care with their information. We collect it from parents and guardians, use it only to run programs safely, and limit who can see it. Our website isn't meant for kids to use on their own, and we don't knowingly collect personal information online directly from children.

Parents and guardians can ask to see, correct or remove their child's information at any time.

Photos and video

We take photos and short videos at programs to share with families and on our website and social media. If you'd rather you or your child didn't appear in photos we share publicly, choose the photo opt-out at registration or email us. If you change your mind later, we'll stop using those photos and remove them from our own website and social media posts where we can.

How long we keep it

• Registration, health and incident records are kept as long as we need them to run the program and for our insurance, legal and accounting requirements. Then they're securely deleted or destroyed.
• Job applications are kept for up to 36 months in case another role opens up, unless you ask us to delete yours sooner.
• Email list details are kept until you unsubscribe or ask us to remove them.

If we use your information to make a decision about you, we keep it for at least one year after that decision so you have the chance to ask for it, as BC law requires.

How we protect it

We use reasonable safeguards to protect personal information, including:

• Password-protected accounts with access limited to the people who need it.
• Trusted service providers with strong security, including encrypted payments through Stripe.
• Keeping paper forms and health information secure at programs and destroying paper records when no longer needed.
• Training our team on handling personal information.

No system is perfectly secure. If a privacy breach creates a real risk of significant harm to you, we'll tell you as soon as we can and explain what we're doing about it.

Your rights: access, correction and complaints

• Access: you can ask to see the personal information we hold about you or your child, and how it has been used and shared.
• Correction: you can ask us to fix anything that's wrong or out of date.
• Deletion: you can ask us to delete information we no longer need. We may need to keep some records for legal, insurance or accounting reasons, and we'll tell you if that's the case.

Send your request in writing to info@adventuringintolife.ca. We may ask you to confirm your identity. We'll respond within 30 business days, as BC law requires. Most requests are free. If a fee applies, we'll tell you the amount before we start.

If you have a concern about how we've handled your information, please contact our Privacy Officer first. If we can't resolve it, you can contact the Office of the Information and Privacy Commissioner for British Columbia.

Changes to this policy

We'll update this policy when our practices or the law change. The date at the top shows when it last changed. If we make a significant change, we'll let registered families and participants know by email.

Questions